By Lauren — January 1, 2026

The K-Beauty Staple That Might Actually Last Forever

$17.00Street price as of January 1, 2026
The Face Shop Rice Water Bright Foaming Facial Cleanser

I feel like I have been looking at the same pink tube in my shower for three months and it has barely lost any weight. We have all been there—shelling out forty dollars for a boutique cleanser that disappears in three weeks because you have to use five pumps just to feel a single bubble. When I ordered The Face Shop Rice Water Bright Foaming Facial Cleanser, I was mostly looking for something to bridge the gap until payday. I did not expect to meet the absolute unit of the skincare world.

Pearly Goodness and Giant Tubes

First of all, the 10.1 fl oz bottle is massive. It is the size of a standard hairspray can. If you are used to dinky little three-ounce tubes, this is going to feel like a weapon. The texture itself is this gorgeous, pearlescent cream that looks like melted silk. It smells like a very clean laundry room—the Rice and Floral scent is present but not perfume counter at the mall aggressive. The moment it touches water, it turns into this incredibly dense, whipped-cream lather that feels genuinely luxurious for something that costs less than my lunch.

The After-Concert Scrub Down

I put this to the test after a night out where I was wearing three layers of setting spray and enough highlighter to be visible from space. I was tired, I was lazy, and I really did not want to do a ten-step routine. I used a pea-sized amount—seriously, a little goes a very long way—and watched it basically melt the day away. While I still recommend a balm for waterproof mascara, this did the heavy lifting for everything else.

  • Makeup Removal: It obliterated my foundation and SPF without needing a second pass.
  • Lather Level: Ten out of ten. If you like bubbles, this is your new favorite thing.
  • The Squeak Factor: It definitely gives that squeaky clean feeling. My skin felt smooth, though a tiny bit tight before I hit it with my moisturizer.
  • Brightness: The Rice Water actually delivers; my skin looked significantly less dull after one wash.

The Final Verdict

At seventeen dollars for a bottle that will likely outlive my current lease, the value here is insane. It is a reliable, hard-working cleanser that makes the skin look instantly brighter and more awake. While it might be a bit too stripping for my girls with extremely dry or flaky skin, it is a dream for anyone dealing with oil or congestion. It is clean, it is vegan, and it makes my bathroom feel like a spa for the price of a takeout burrito.

Who Should Buy This:

  • People with oily or combination skin who love a deep, foaming clean.
  • Budget-conscious babes who want a high-quality K-beauty staple that lasts months.
  • Anyone who wants their skin to look brighter without using harsh acids.

Who Should Skip This:

  • Dry skin types who prefer a milky or non-foaming texture.
  • Anyone who is strictly fragrance-free, as the floral scent is definitely there.
  • Those with extremely sensitive eyes, as the foam can sting if you are not careful.
Your friendly neighborhood beauty addict,
Lauren